Blu-ray Chips Overtake Standard DVD Chips in 2009, Reports In-Stat - High-Def Digest Forums
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Old 02-10-2010, 06:49 PM
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Default Blu-ray Chips Overtake Standard DVD Chips in 2009, Reports In-Stat

The transition from DVD to Blu-ray players and recorders is creating a substantial opportunity for Blu-ray semiconductor companies, reports In-Stat ( Blu-ray player semiconductor content overtook DVD player semi content for the first time in 2009, and is projected to account for nearly three quarters of the combined Blu-ray/DVD player semiconductor revenues by 2013.

“Semiconductors for DVD equipment continue to lead in unit volume,” says Michelle Abraham, In-Stat analyst. “However, the higher priced semiconductors in Blu-ray equipment propelled Blu-Ray semiconductor revenue ahead of DVD for the first time in 2009.”

Recent research by In-Stat found:

The worldwide DVD player semi market will decline nearly 40% between 2009 and 2013 to $355 million.
The average semiconductor cost per unit of Blu-ray equipment in 2009 is nearly 8 times that of DVD equipment. However, the average Blu-ray semiconductor cost will drop nearly 70% by 2013.
The leading providers of MPEG ICs for DVD and Blu-ray equipment include Broadcom, MediaTek, NEC, Sigma Designs, Sunplus and Zoran.
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Old 02-12-2010, 02:57 PM
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I think the thing here must be the high price of these Blu-ray-related chips. Otherwise, it doesn't make sense. Unit counts are going to go to the ~$45 SD DVD players over the ~$100 BR players again this year.

Take Sony, they upped their SD DVD product forecast for the year, from 9M to 11M. Meanwhile, BR at the company has held at the original forecast of 3.5M (up from 2.2M last year). In terms of unit sales this is counter to the above article.

One thing I think is true, the devices including HD output of H.264, VC-1, and AVC content is skyrocketing. Tons of TVs and media players now in the mix, doing this decoding. Many of the chips in PCs and video cards do HW acceleration of those same Blu-ray compression formats. There's even a Broadcom mini-PCIe card specifically to help ATOM based PCs with the task of handling HD video.
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Old 02-12-2010, 03:16 PM
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Well the cost of these BD chips is plummeting too to commodity levels as well, and most of the SoC designs using them have integrated network and streaming capabilities built in.

All of this will just make the bill of materials cost less for manufacturers and will allow them to built better more capable Blu-ray devices at less cost. Eventually it will get so cheap, there will be little reason to build a DVD only player, when you can build a Blu-ray player, that can also play DVDs. for a similar price point. Even for generic white box manufacturers. But thats a few years away.
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