NPD: Blu-ray generates much higher revenue in 2007, Combos beat HD DVD last week - High-Def Digest Forums
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Old 01-23-2008, 04:11 PM
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Default NPD: Blu-ray generates much higher revenue in 2007, Combos beat HD DVD last week

From TWICE (via Format War Central):
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It is also interesting to note that the revenue share for HD DVD players was only 4%, due to the lower cost for these units. The combo players had a higher revenue share than HD DVD for that week due to their higher price point.

Sony was the market leader with 34% unit sales and 32% dollar share, Panasonic had 27% unit and 30% revenue, Sharp 23% unit and 22% revenue, Toshiba 7% unit and 4% revenue, Samsung 6% unit and 6% revenue, and LG 2% unit and 4% of the revenue.

NPD analysts commented that the shift does not necessarily represent a new trend or reflect the Warner news, citing Blu-ray promotions for the week may have been the biggest influence.

Perhaps the most interesting news was the total numbers for 2007. While we have been lead to believe that HD DVD has had higher standalone sales all year, the NPD totals show the unit sales were the same for both formats, each with 49% of the unit share, however Blu-ray Disc players had 58% of the revenue compared to HD DVD with only 37%. The remaining 2% unit sales were the combo players, with 5% of the revenue for 2007.
http://formatwarcentral.com/index.ph...ay-share-jump/

Wow, so we have a ton of myths busted:
  • Toshiba is indeed on or near the bottom in hi-def revenue, despite having the largest share of sales.
  • Even combos are beating HD DVD players in sales
  • Even if they had equal sales for all of 2007, Blu-ray made more money
  • Combos still aren't the wave of the future, with roughly the same market share from the last year
  • The evil empire of Sony no longer has a monopoly (if they ever did) on HDM or even Blu-ray standalones
Man, the hits keep coming.

Last edited by zombieflanders; 01-23-2008 at 04:46 PM.
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Old 01-23-2008, 04:25 PM
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Slight correction Zombie:

Even combos are beating HD DVD players in revenue

Still, that's all pretty hilarious news. Shows that HD DVD is losing this war in pretty much every way measureable. No wonder Warner went Blu-Ray exclusive eh?
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Old 01-23-2008, 04:29 PM
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Originally Posted by dolphinius_rex View Post
Slight correction Zombie:

Even combos are beating HD DVD players in revenue

Still, that's all pretty hilarious news. Shows that HD DVD is losing this war in pretty much every way measureable. No wonder Warner went Blu-Ray exclusive eh?
But... but... but attach rates are more important than hardware or software sales!!!
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Old 01-23-2008, 04:29 PM
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Originally Posted by zombieflanders View Post
[list][*]Toshiba is indeed on or near the bottom in hi-def revenue, despite having the largest share of sales.
um..toshiba didn't have the largeets share of sale.... says right there it was only 7%
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Old 01-23-2008, 04:31 PM
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Quote:
Originally Posted by bazie View Post
um..toshiba didn't have the largeets share of sale.... says right there it was only 7%
That's not the market share, of which they have 49%.
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Old 01-23-2008, 04:40 PM
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Lets add one more myth to your list Zombie:

The evil empire of Sony has a monopoly on Hi Def or even Blu-ray stand alones.
:P
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Old 01-23-2008, 04:44 PM
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Ha! Will do.
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Old 01-23-2008, 04:45 PM
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Surprised Samsung's share is so low.

Glad to see Panasonic doing so well.
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Old 01-23-2008, 04:46 PM
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Do you guys actually know what revenue is? If Toshiba players are half the cost of a Sony player, they would have to sell twice as many Toshiba units to achieve the same revenue.
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Old 01-23-2008, 04:49 PM
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That's the point. They're not bringing in more money, which is the opposite of what a lot of people have been saying.
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