Quote:
According to an industry source citing an unconfirmed report in the trade publication, Consumer Electronics Daily, Sony will be dropping the price of its leader Blu-ray player (BDP-S350) by $100, bringing the retail price to $299 on Sept 28, 2008.
In addition, Sony’s step-up Blu-ray model the BDP-S550, will be delayed in the US till mid Oct. 08 and be introduced at $399, a reduction of $100 from its previously announced price.
The source (citing CE Daily) says another Blu-ray maker, Funai and its labeled brands (which include Philips/Magnavox, Sylvania and Insignia) will drop the retail price of their players $50 to $249 in late Sept. 08 as well.
Since their introduction, Sony has been selling its free-standing Blu-ray players at or above the $399 price of its entry level Blu-ray equipped PS3 gaming system.
Copyright ©2008 Gary Merson/HD Guru® All rights reserved. HD GURU is a registered trademark. The content and photos within may not be distributed electronically or copied mechanically without specific written permission.
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http://hdguru.com/sony-to-drop-blu-r...to-follow/263/
Should be interesting to see how this affects sales this holiday season if this turns out to be true.
edit- sorry, didn't realize this was already posted in the sales section.